LOVE CEO INSTITUTE - Online Course & LMS Design-Legacy Designs Studio
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About This Project

I had the honor of working with LOVE CEO Institute for over a year now. The relationship began with assisting Love CEO, Natasha McCrea with getting clear on her Ideal Client, brand personality, and image. It continued with the LOVE CEO web design and online course development.

IDEAL CLIENT: The Love Ceo Ideal Client is a powerful, executive women in The Love Ceo Ideal Client is a powerful, executive women between the ages of 30-50 years old. She is a leader, motivated to achieve success in all her endeavors.

BRAND DESIGN: The brand is luxury, high-quality, modern and chic; with a little edge to it.

WEBSITE & COURSE DESIGN: When creating the Love CEO website and course materials the ideal client and her goals were always put first. The colors, the font, the copy and tone of the site are all created to connect and resonate with the Love CEO Ideal Client.

The design began with a simple sketch of ideas and brain storm, which then was rendered into a wireframe and submitted to the client for changes and approval. In the end, we finish with a beautiful design that is presented as the final design.